INVESTIGATING THE IMPACT OF KNOWLEDGE-BASED BUSINESS DEVELOPMENT IN MEDICAL AND HEALTH INNOVATIVE ECOSYSTEM ON INHIBITING THE COVID-19 VIRUS OUTBREAK CRISIS

Yousefi, E and Qorbani, A and Abesi, S and Darvish, H (2020) INVESTIGATING THE IMPACT OF KNOWLEDGE-BASED BUSINESS DEVELOPMENT IN MEDICAL AND HEALTH INNOVATIVE ECOSYSTEM ON INHIBITING THE COVID-19 VIRUS OUTBREAK CRISIS. Studies in Medical Sciences, 31 (4). pp. 267-281.

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Abstract

Knowledge-based businesses active in the medical and health innovative ecosystem play an important role in inhibiting the Covid-19 virus outbreak crisis. The current study deals with extracting and analyzing the key aspects of medical innovative eco-system and the role of innovative intermediaries in supporting the development of these businesses. Materials & Methods: In terms of purpose, this study is developmental – applied, in terms of data collection, it is descriptive and survey and in terms of the origin of collected data, it is a mixed study (both quantitative and qualitative).The research tool for quantitative data collection was interview and qualitative data collection tool was a questionnaire created by the researchers themselves. In qualitative part, data-based method with the Glaserian approach (emergent and spontaneous) was used and in qualitative part structural equations and SMART-PLS3 software were used. The population of this study was faculty members of university of medical science (as experts) and CEOs and personnel of knowledge-based and technology-based companies that are active in medical innovative eco-system of Western Azerbaijan province, from which a sample of 162 subjects was chosen on the basis of Cochran formula. Results: Significance level and path coefficients of the structural model obtained from the analysis, approves the impact of ecosystem variables and developing knowledge-based businesses in controlling the Covid-19 virus outbreak crisis. Conclusion: Meanwhile, the research results emphasize the role of universities and innovative intermediaries of medical innovative eco-system, which shows that “cultural and social” and “scientific and technological” aspects have the maximum effect in the development of knowledge-based businesses and innovative actions in Covid-19 virus control

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